BCOM | Value Added Program

Business Analytics (VAP)

Date: 07-03-2025

The objectives of the Value Added Program were:
This comprehensive value-added program was designed to bridge the gap between traditional management education and the rapidly evolving field of business analytics. It introduced students from a management background to the fundamental concepts of business analytics, ensuring they understood the theoretical underpinnings essential for data-driven decision making. The curriculum emphasized the development of key skills in data handling and visualization, which are critical for interpreting complex business data. Participants received hands-on training with industry-standard tools such as Excel, Pivot Tables, and Power BI, allowing them to build dynamic dashboards, perform advanced data modeling, and effectively utilize DAX expressions. In addition to technical skills, the program focused on enhancing problem-solving abilities by incorporating real-world projects and practice exercises, thereby equipping students with the practical experience needed to translate analytics into actionable business insights.